Ticknovate, the advanced ticketing platform, has been appointed by Solent Cruises to manage its complex ticketing processes and increase revenue opportunities as it prepares for the reopening of its UK cruises.

Ticknovate is a software-as-a-service ticketing solution built for tours, ferries, transportation, attractions, and entry events. Solent Cruises will use the intuitive platform to manage every aspect of the ticketing process across its group of companies, including  Solent Cruises, Blue Funnel and Hythe Ferry. Ticknovate will provide exposure at all customer touch points, online travel agents and third-party vendors such as tour and group operators. Every step of the customer journey will be monetized with new revenue opportunities through upselling and cross selling.

Lee Rayment, Managing Director of Blue Funnel Cruises said:

“As we prepare to welcome passengers on board we need a solution for our ticketing processes to sell more tickets and inventory online while reducing operational overheads. We want to maximise sales of our inventory through new channels and manage pricing, new products and promotional offers to increase revenue opportunities. Ticknovate’s powerful but simple interface, will help us achieve this and we are delighted to be working with them.”

Ticknovate’s scalable solution is easy to set up and can handle complex inventory. Tickets for cruises can be sold alongside any other third party tour, ancillary items, upgrades and much more. Every aspect, including payments is managed by the Ticknovate platform.

Alison Rayment Managing Director of Solent Cruises said:

“These have been challenging times for the business and we have used this period to look at how we can improve our service and generate new revenue opportunities across our group of companies.  Ticknovate provides the tools we need to reconnect with our market and grow the business.”

Yiannis Maglaras, CEO of Ticknovate, said:

“We are excited to be working with Solent Cruises and Blue Funnel Cruises and Hythe Ferry as people start booking cruises this year. Ticknovate enables upselling and cross-selling from the ground up and offers a true omnichannel customer service that can be easily extended to accommodate for the pace of change in the tourism marketplace. It can manage any range of inventory and promotional offers with sales and forecasts monitored and managed via yield management reports. The system is scalable and works with businesses of any size and budget.”